- Define your business vision
- Clarify your goals
- Leverage your unique strengths
- Be aware of your weaknesses
- Have a unique brand (how your business is perceived by those who experience it)
- Know your numbers
- Schedule your time
- Prioritize important things
- Take smart, consistent action
- Build trust with your audience
- Charge your value, not your time
- Find a way to reach new customers
- Offer outstanding customer service
- Have the best product/service in your niche
- Navigate the complex world of online marketing (Social Media, Ads, Website, Email)
- Grow your business in a way that is 100% aligned with your values